Cultural IPs

Projects We've
Built

HipHop Garba
// WMC Original IP · World's First · Ongoing

HipHop
Garba

Where ancestral rhythms meet 808s.

HipHop Garba is the world's first cultural fusion where traditional Gujarati Garba meets the energy of hip-hop — conceptualized by WMC and brought to life in collaboration with Aghori Muzik. It doesn't remix culture. It reinterprets it.

100+
Shows
5L+
Crowd
6
Countries
120
Minutes
Book HipHop Garba→ Explore Project →
Sorath Tour
// WMC Original · Ongoing Tour

Sorath
Tour

Raw, authentic sounds of Saurashtra to stages everywhere.

Sorath Tour is a cultural journey rooted in the sounds of Saurashtra — reimagined for today's generation through hip-hop. Led by Aghori Muzik, the experience blends dayro-style storytelling, folk influences, and hip-hop into one continuous narrative. This is not a concert — it is a journey through Saurashtra.

TOURED: Ahmedabad · Mumbai · Rajkot · Chotila · Baroda · Surat · Saputara · Anand · Bharuch · Bhuj · Mandvi · Rann of Kutch

Book Sorath Tour→ Explore Project →
// WMC Original · Ongoing · Gujarati & Hindi

The
Experience

Redefining how we consume live cultural art.

The Experience is WMC's most immersive cultural format — where music, storytelling, visuals, and audience energy come together as one. Not tied to one genre. Not a concert. Not a show. This is a fully designed cultural environment where the audience becomes part of it.

Featuring: Bansari & Megh · 90 Minutes · Gujarati & Hindi

Book The Experience→ Explore Project →
The Experience
Past Projects

Other Work
We've Done

Consulting Partner
Top Music Awards
Gujarat's first major award show dedicated to regional independent music. WMC served as consulting and planning & execution partner alongside Sambhav Media (TOP FM). Recognized independent artists who push boundaries and stay true to their roots.
Explore Project →
Community & Culture
Amdavad Flea
Gujarat's first curated flea market experience at Ravivari Bazaar — transforming a traditional marketplace into a vibrant cultural hub. Brought together women entrepreneurs, startups, homegrown brands, and college students. A blueprint for community-driven cultural events.
Explore Project →